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IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:

1. What is NOT a key competitive differentiator of SPSS Collaboration and Deployment Services based on product feature/functionality?

A) Integrated management and deployment environment.
B) Document content management.
C) Support for the entire model lifecycle.
D) Automation and integration of analytical processes.

2. According to an independent study, what percentage of SPSS Modeler customers achieved a positive return on investment?

A) 94%
B) 47%
C) 12%
D) 24%

3. What is the major advantage of SPSS Modeler over SAS Base and Enterprise Miner?

A) Support for multiple operating systems.
B) More powerful in the hands of a modeling expert.
C) Structured data mining capabilities.
D) Easy to use interface for business-oriented analysts.

4. Which message is the most important for a sales representative to deliver when selling SPSS Collaboration and Deployment Services (C&DS) to a line of business user?

A) C&DS integrates with the existing enterprise environment.
B) C&DS increases the reliability of analytical results.
C) Automation and collaboration lead to enhanced productivity from analysts.
D) IT can monitor and control C&DS processes without having to know analytic details.

5. Which SPSS product best meets the needs of a customer looking to automate model building or share and protect analytical assets?

A) SPSS Modeler
B) SPSS Statistics
C) SPSS Data Collection
D) SPSS Collaboration and Deployment Services

Solutions: