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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What are the 3 (three) key messages for the overall Business Analytics Midmarket value proposition?

A) Breadth, Depth, Easy to buy
B) Simple, Complete. Affordable
C) Easy to use. Simple to install. Priced right
D) Easy, Complete. Priced right

2. What are the 3 (three) key messages for IBM Cognos Express in the Business Analytics Midmarket?

A) Easy to Deploy. Easy to Start. Easy to Use
B) Easy to Use. Easy to Deploy. Easy to Buy
C) Easy to Buy. Easy to install. Easy to Deploy
D) Easy to Install. Easy to Use. Easy to Buy

3. Identify the scenario where IBM Cognos Express will NOT be the correct choice:

A) Reporting on inventory levels
B) Budget planning in the Office of Finance
C) Bursting statements to thousands of customers
D) Creating dashboards for Marketing

4. Which one of the following is a key pain point that an IT Manager in the Midmarket is most likely to mention?

A) I only have a small team and have difficulty servicing all the requests for ERP reports from the business users.
B) I have trouble managing my company's compliance, risk, disclosure and regulatory reporting requirements
C) I need to better identify opportunities, allocate marketing budget and track marketing campaigns.
D) My team struggles to analyze financial data from profit and loss accounts, cash flow information and balance sheets.

5. You are in a meeting with the VP of Finance. Which would be a high yield question to ask?

A) Are business users able to create reports and analyze information or are they reliant on IT for this information?
B) How do you communicate plans and forecasts to other groups in the company such as operations, research and development and sales?
C) Can you tell me how you track the daily volume of your call centers by region and service center?
D) Do you have visibility into how your suppliers are impacting your production line efficiency?

Solutions: